Canada: Powered by Tourism
The theme “Canada: Powered by Tourism” underscores tourism's essential role in shaping Canada’s economic, cultural, and societal landscape. The 2024 Tourism Congress will highlight tourism’s profound impact through various topics.
Economic Influence
Tourism is a critical economic driver in Canada, fostering development, job creation, and infrastructure improvement. Sessions will explore innovative strategies reinforcing tourism as a key economic powerhouse.
Workforce Empowerment
Attracting and nurturing top talent is crucial. Discussions will focus on effective workforce engagement strategies, showcasing tourism as a desirable career path and highlighting innovative approaches that enhance visitor experiences.
Influential Reach
Tourism influences cultural exchange, community development, and sustainability at all levels. We will explore how tourism can promote cultural sharing and drive community advancement through sustainable practices.
Innovation and Interconnectivity
Tourism leads in innovation, from Destination Management Organizations (DMOs) to technological advancements enhancing travel. Contributions should explore current and emerging innovations to streamline and optimize traveler satisfaction.
Navigating Access and Competitive Pricing
Enhancing Canada’s global tourism competitiveness involves addressing access and pricing challenges. Discussions will examine strategies to improve cost competitiveness and elevate Canada as a premier global destination.
Why Attend Congress 2024?
Canada’s tourism industry has shown resilience and adaptability post-COVID-19 despite ongoing challenges. Now is the perfect time to assess progress, address issues, and develop collaborative solutions. The TIAC Tourism Congress 2024 brings together key decision-makers to inspire innovation and open Canada’s doors to global visitors.
Your attendance opens the door to:
- Networking with industry peers
- Engaging with colleagues from all sectors
- Gaining insights from thought leaders
- Benefiting from comprehensive learning
- Influencing public policies
Rise, innovate, and thrive at the Tourism Congress 2024!