TIAC ADVISORY COMMITTEES

Introducing our Distinguished Committee Members

We are proud to present the esteemed individuals who make up TIAC's dynamic and dedicated committees. TIAC is grateful to have such accomplished professionals who bring a wealth of experience, expertise, and passion to the table, making them an integral part of our organization's success. Get to know our committee members, each of whom is vital in driving our mission forward and ensuring our projects and initiatives thrive.

DIGITAL READI ADVISORY COMMITTEE
The DIGITAL READI Advisory Committee supports TIAC in providing education and training opportunities for Canadian tourism businesses and organizations to be certified as DIGITAL READI.
	Brenden Branscombe - Industry Development Consultant, Tourism Saskatchewan Carol Alderdice - President of Board of Directors, New Brunswick Aviation Museum Jessica Ng - Director, Research & Government Affairs, TIAO - Tourism Industry Association of Ontario Sushant Trivedi - CEO, Fresh Tracks Canada Tanya Bennett - Owner, Vancouver Mysteries Inc.
EXPORT READI ADVISORY COMMITTEE
The EXPORT READI Advisory Committee supports TIAC in providing education and training opportunities for Canadian tourism businesses and organizations to be certified as EXPORT READI.
	David MacLachlan - Executive Director, Destination Northern Ontario Kathrine Christensen – Executive Director, 1000 Islands Accommodations Partners Kimo Linders - Director \| Business Development, ERTCU Travel Group Marilyn Désy - General Manager, Agences Réceptives et Forfaitistes du Quebec Martin Lacelle - Directeur général, Tourisme Laurentides Mathieu Roy - Vice President, Chief Trail Experience Officer, Trans Canada Trail Roseanne Longo - VP, International Travel Trade Sales, Destination Toronto Sherry Mayer - VP, Operations, Indigenous Tourism Ontario
INVESTOR READI ADVISORY COMMITTEE
The INVESTOR READI Advisory Committee supports TIAC in providing education and training opportunities for Canadian tourism businesses and organizations to be certified as INVESTMENT READI.
	Andrew Siegwart - President & CEO, TIAO - Tourism Industry Association of Ontario Erin Crane - CEO, Tourism Lethbridge Gord Knowles - Senior Coordinator, Investment Attraction & Economic Development, Destination Northern Ontario Jaquie Jamieson - Manager of Tourism & Community Development, Six Nations Tourism Patti Balsillie - Founder, PBMC Inc. Paul Nursey - President & CEO, Destination Greater Victoria Victoria Clarke - CEO, Tourism Mississauga
SUSTAINABLE & REGENERATIVE READI ADVISORY COMMITTEE
The SUSTAINABLE & REGENERATIVE READI Advisory Committee supports TIAC in providing education and training opportunities for Canadian tourism businesses and organizations to be certified as Sustainable & Regenerative READI.
	Angela Nagy - President & CEO, GreenStep Solutions Inc. Carol Greenwood - VP, Operations & Partnerships, TIAO - Tourism Industry Association of Ontario Isabelle de Bruyn - Vice-President, Labour Market Intelligence, Tourism HR Canada - RH Tourisme Canada John Gunter - President & CEO, Frontiers North Adventures Marilyn Désy - General Manager, Agences Réceptives et Forfaitistes du Quebec Sherry Mayer - VP, Operations, Indigenous Tourism Ontario William Hogg - Account Manager, GreenStep Solutions Inc.
MEMBERSHIP ADVISORY COMMITTEE
The MEMBERSHIP Advisory Committee supports TIAC in developing effective membership engagement initiatives and strategies that contribute to the growth and diversification of the association's membership.
	Carol Alderdice - President, New Brunswick Aviation Museum Cathy Kirkpatrick - Partner, Alphabet Catherine Ed - Director, Marketing, Best Western Hotels & Resorts Jay White - General Manager, Brewster Mountain Lodge Krista LeClair - Kingston Accommodation Partners (KAP) Minerva Ward - President & CEO, Niagara-on-the-Lake Chamber of Commerce & Tourism Niagara-on-the-Lake Nicole Ford - VP, Communications, Sustainability & Stakeholder Relations, Rocky Mountaineer Nizar Moosa - Business Manager - DMC, Destination Markham Corporation Richard Innes - President, Brain Trust Sara Anghel - President & CEO, Greater Toronto Hotel Association
2025 TOURISM CONGRESS PROGRAM ADVISORY COMMITTEE
The PROGRAM Advisory Committee supports TIAC by providing strategic guidance, expert insights, and industry knowledge to guide the theme and program of the annual Tourism Congress.
	Adam Laker, General Manager, Fairmont Hotel Vancouver Cedar Swan, CEO, Host, Adventure Canada Chris Peters, Executive Director, Tourism Burnaby Collin Alexander, Marketing Officer, Pêmiska Tourism Deirdre Campbell, President, tartanbond Communications Isabelle de Bruyn, Vice-President, Labour Market Intelligence, Tourism HR Canada Jackie Saunders, Vice-President, Destination Strategy, Clicktripz Jennifer McGregor, President, Strategy, Alternative Sales Strategy Hunter Doubt, Head of Government Affairs, Canada, Expedia Group Michael J. Ballingall, Senior Vice-President, Big White Ski Resort Ltd. Marcelo Rocha, Sales Manager, Sheraton Vancouver Guildford Hotel Minto Schneider, Chair, Meetings Mean Business Canada Rebecca Godfrey, Senior Vice-President, Destination & Tourism, CBRE Development Strategy & Consulting Ryan Young, Assistant Managing Director of Sales - Canada, Hilton Worldwide Sales Sara Currier, Industry Communications Coordinator, Destination Northern Ontario Steven Bartlett, President, Travality Consulting Stefanie Jones, Senior Advisor and Director of Communications, Travel Alberta Trevor Jonas Benson, Managing Partner, Bannikin Yuchao Cao, Founder, Newfoundland International Vacation Group Steve Ball, President, Ottawa Gatineau Hotel Association

TIAC ADVISORY COMMITTEES

Introducing our Distinguished Committee Members

DIGITAL READI ADVISORY COMMITTEE

The DIGITAL READI Advisory Committee supports TIAC in providing education and training opportunities for Canadian tourism businesses and organizations to be certified as DIGITAL READI.

EXPORT READI ADVISORY COMMITTEE

The EXPORT READI Advisory Committee supports TIAC in providing education and training opportunities for Canadian tourism businesses and organizations to be certified as EXPORT READI.

INVESTOR READI ADVISORY COMMITTEE

The INVESTOR READI Advisory Committee supports TIAC in providing education and training opportunities for Canadian tourism businesses and organizations to be certified as INVESTMENT READI.

SUSTAINABLE & REGENERATIVE READI ADVISORY COMMITTEE

The SUSTAINABLE & REGENERATIVE READI Advisory Committee supports TIAC in providing education and training opportunities for Canadian tourism businesses and organizations to be certified as Sustainable & Regenerative READI.

MEMBERSHIP ADVISORY COMMITTEE

The MEMBERSHIP Advisory Committee supports TIAC in developing effective membership engagement initiatives and strategies that contribute to the growth and diversification of the association's membership.

2025 TOURISM CONGRESS PROGRAM ADVISORY COMMITTEE

The PROGRAM Advisory Committee supports TIAC by providing strategic guidance, expert insights, and industry knowledge to guide the theme and program of the annual Tourism Congress.