Lifetime Achievement Awards
Presented by
This award, handed out annually at the Canadian Tourism Awards gala, recognizes an individual who has made a significant contribution of energy, service and talent towards the growth of the Canadian tourism industry, through volunteer work, service or business accomplishments. Focusing on tourism building, the recipient demonstrates leadership, vision and innovation built on a solid foundation of strong values and sound business strategies.
Nominees for the Lifetime Achievement Award should be individuals who have:
- Dedicated the majority of their professional career to the tourism sector;
- Made an outstanding personal contribution to the tourism sector;
- Helped to create growth in Canada’s tourism sector through innovation, astute business practices and the development of new opportunities;
- Demonstrated leadership in the industry through their engagement with tourism partners at the local, provincial and/or national levels;
- Left a positive and lasting legacy with the people with whom they have worked.
Nominees are generally retired or in the twilight of their tourism careers.
2024 Destination Toronto Canadian Tourism Lifetime Achievement Award Recipients
Cindy Ady – Former CEO of Tourism Calgary |
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Cindy Ady’s impact as CEO of Tourism Calgary has been transformative for Alberta’s tourism industry. Through strategic partnerships and innovative marketing, she has positioned Calgary as a top travel destination, boosting the local economy and setting new standards for tourism growth. Her influence extends province-wide, having served as Alberta’s Minister of Tourism, Parks, and Recreation, where she focused on sustainability and responsible development. Cindy’s legacy resonates across Alberta, strengthening the tourism industry and building resilience for future growth. |
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Cathy Duke – Former CEO of Destination St. John’s |
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As the former CEO of Destination St. John’s, Cathy Duke has been instrumental in elevating Newfoundland and Labrador as a must-visit destination. Her visionary approach promoted Atlantic Canada on both national and international stages, establishing St. John’s as a premier tourism hub. Her commitment to inclusive tourism has set a new standard across Canada, with her Equity, Diversity, and Inclusion (EDI) strategy becoming a model for other DMOs. Her influence was recently celebrated with the 2024 Event Atlantic Chair’s Award, highlighting her significant contributions to the tourism and event landscape of Atlantic Canada. |
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