News You Can Use

Shaping Canada's Tourism Future: Regional Roundtable Series

Introducing an innovative series of Regional Tourism Roundtables to be held across Canada. These strategic gatherings will bring together industry leaders to shape the future of Canadian tourism. They will combine national updates with regional insights while fostering collaboration across all levels of the tourism industry.

TIAC's Open Letter to the Prime Minister

A letter to Prime Minister Mark Carney from the Tourism Industry Association of Canada, highlighting the vital role tourism plays in Canada’s economy and communities from coast to coast to coast.

Tourism Businesses : Are You READI™ for the Future of Tourism?

We have launched the READI™ program, a game-changing designation that gives businesses like yours a competitive edge.

TIAC Celebrates Excellence at 2024 Canadian Tourism Awards Gala in Vancouver

As Canada's tourism industry continues its strong post-pandemic recovery, 12 organizations and seven individuals were honoured for their exceptional contributions to the sector's growth and innovation.

Announcing TIAC’s Board of Directors for 2025/26

These dedicated industry leaders bring a wealth of experience, fresh ideas, and a shared commitment to strengthening Canada’s tourism sector. Their guidance will be key as we continue to advocate for our sector, shape policy, and support tourism growth in every community.

Tourism Builds Canada

Tourism is more than an industry – it’s a force that creates opportunities, strengthens communities and connects people. To keep Canada competitive and reach $160 billion in tourism demand by 2030, we need action now. To get involved, visit TourismCan.ca now.

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About Us

TIAC is responsible for representing tourism interests at the national level, and its advocacy work involves promoting and supporting policies, programs and activities that will benefit the sector's growth and development.