Canadian Tourism Awards—December 5

Tourism Congress 2024 culminated in the Canadian Tourism Awards—a long-standing and heartfelt opportunity to honour the amazing companies, talented individuals, and sector supporters for their outstanding contributions to tourism and travel in Canada.  The event was a highlight of the week. One can sometimes feel as though their hard work is overlooked. The CTAs turns the spotlight on those among us who work tirelessly to make Canada the tourist destination it is. It is a celebration of all who contribute to the industry from coast to coast to coast—no matter the sector or region.

The CTA ceremony also serves as a great motivator. It reminds us that while we have accomplished so much as an industry, there is still much to do if we want Canada’s tourism to reach and then surpass the numbers enjoyed before the pandemic. But if we band together and support each other, this industry can reach new heights.