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Welcome to TIAC's Election Toolkit. Here we have gathered stats, facts and tools to help you, help us make travel & tourism a priority in this year's election!

#TourismMatters #Elxn43


Election Toolkit

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The Travel & Tourism Industry

In Canada tourism is a growing industry:

$102 billion

of which $22.1 billion is export revenue

21.1 million

international visitors in 2018

1.8 million jobs

largest employer of Canadian youth


businesses across Canada


But the competition is fierce:

  • Travel and tourism is a fiercely competitive global industry and while tourism to Canada is stronger than ever, we are being outperformed by competing countries for a greater share of the global tourism market.
  • Canada still has not regained enough ground to be in the UNWTO Top Ten countries for visitation as it once was.
  • Tourism is one of the fastest growing industries in the world – it’s important to continue to invest in tourism while it is performing well to continue showcasing Canada to the world and grow tourism’s economic impact.