Fast Track to Sustainable Tourism - Cohort 2

Cohort 2 includes the following workshops:

• Workshop #1- April 19th – 9:30-11:30 PST/ 12:30-3:30 pm EST
• Workshop #2 - April 27th – 9:30-11:30 PST/ 12:30-3:30 pm EST
• Workshop #3 - May 10th – 9:30-12:30 PST/ 12:30-3:30 pm EST
• Workshop #4 - May 25th – 9:30-12:30 PST/ 12:30-3:30 pm EST

The FastTrack to Sustainable Tourism is based upon GreenStep’s Sustainable Tourism framework and GSTC-recognized criteria for businesses and destinations. GreenStep will guide participants through the process of creating their own sustainability action plan, helping to build capacity and foundational skills in addressing key sustainability challenges facing tourism operators and destinations.

Workshop 1: Learn
An introduction to the definitions and principles of sustainable tourism, as well as a look at the business case for sustainability and why it is important to measure sustainability performance.

Workshop 2: One of the most important steps in an organization’s journey is to establish a baseline measurement for overall sustainability performance. This session will include an introduction to the Sustainable Tourism assessment tool along with other common ways to measure performance, including energy, water, waste, accessibility and more. As the saying goes, what gets measured, gets managed.

Workshop 3: Once your baseline performance is understood, and key challenges and opportunities identified, participants will be guided through the next step of developing and implementing a sustainability vision, set of goals, and an action plan to improve performance over time.

Workshop 4: In the final workshop, participants will learn how to best to track their progress, including establishing accountability measures, as well suggested reporting activities. The workshop will end with a look at how to work towards continual improvement through ongoing progress, as the above cycle is repeated annually.