Tourism Week in Canada is a grassroots initiative that brings attention to the economic opportunity available to Canada through travel and tourism and the public policy issues preventing the sector from fully capitalizing on those opportunities.
It aligns tourism organizations, businesses and other partners from across the country around a common vision: a tourism sector unencumbered by government policies and recognized for its contribution to the Canadian economy.
This year’s theme is “The future of tourism: Canada’s economic pillar”, and TIAC has a number of activities planned for the week to ensure the industry’s voice is heard loud and clear.
May 27 to June 2
A social media campaign drawing attention to the impact of tourism in Canada. We will be using hashtags #TourismWeek #TourismMatters
May 28 and 29
Lobby Days on Parliament Hill, where industry stakeholders will hold meetings with MPs and Senators on important issues in the industry.
A private TIAC Tourism Week reception with representatives and key industry stakeholders from the tourism industry across Canada who will join Parliamentarians and Senators to celebrate Tourism Week.
May 30 & 31
Our Tourism Town Halls begin, providing tourism owner-operators across the country a chance to voice their concerns on issues affecting their businesses. Register below!
Tourism HR Canada, in partnership with TIAC, present a one-hour free webinar exclusively for TIAC members that will include the most current labour market information with a focus on the factors contributing to a chronic shortage of workers. The session will highlight current policy and program strategies undertaken by governments and associations to help address the problem and offer tips to help employers cope. Register here by June 1
We also encourage local businesses across Canada to communicate with decision-makers in your community and let them know how public policy impacts your business.
Stage an event, hold a meeting, phone decision-makers, send emails or tweets, write an op-ed or a letter to the editor, or use the power of local media to let them know what issues matter to you.
To help, we have created a downloadable PDF advocacy kit, with useful tips and tactics to make sure your voice is heard!