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Digital Media Coordinator - Culinary Tourism Alliance

Category: Other
Province: Toronto, Ontario
Position: Digital Media Coordinator
Deadline: June 3, 2022
Posted: May 20, 2022
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Job Description / Duties

Reporting to the Director of Marketing, the Communications Coordinator supports content creation for CTA marketing initiatives, special projects, websites, and social media platforms. They are ambassadors of our brands and help bring our campaigns to life.

Responsibilities
Implements all aspects of the CTA communications strategy including, but not limited to:

Written and visual content (photography and videography) for CTA websites (blogs, profiles, etc.), brochures, and newsletters

Written and visual content (photography and videography) for third-party print and web publications

Written and visual content (photography and videography) for CTA social media

Written and visual content (photography and videography) for custom campaigns and special projects"

Works with the CTA community (destinations, restaurants, purveyors, etc.) to gather relevant stories for CTA channels

Executes member, partner, and client marketing benefits including, but not limited to programs and custom campaigns

Develops all newsletters and community communications as directed by Director of Marketing

Ensures all promotional and marketing materials meet the CTA’s brand identity and strategy

Works alongside the Content Creator to implement the CTA communications strategy

Supports execution of special campaigns and projects

Identifies and resolves any issues with the content in a timely and professional manner

Coordinates meetings, press conferences, and presentations

Works with all CTA departments to foster a teamwork environment and culture that encourages personal integrity, accountability & responsibility.

Other duties as reasonably required

Qualifications / Required Skills

Qualifications
Based in Ontario with a valid driver’s license

Progressive experience in a consumer marketing role; B2B experience is an asset

Sound knowledge of Brand Marketing, Communications, and Design

Strong community management skills

University or College degree, ideally with a focus on Marketing and/or Communications

Experience directing small but mighty teams

Strong knowledge of digital marketing strategies and tactics

Strong knowledge of social media and social media advertising with experience developing strategies to support company and brand objectives

Superior written and oral communication skills

Ability to travel and work occasional weekends and evenings as required

Strong relationships with Ontario’s tourism industry are an asset

Unbridled passion for local food, drink, and travel

Other stuff you will do
Foster a culture that champions diversity, equity, and inclusion within the CTA;

Bring people from diverse communities together to represent the breadth and depth of culinary cultural diversity in Ontario;

Infuse the team with your knowledge, skills, energy, and passion;

Foster an environment of innovation, collaboration, and personal accountability;

Proactively establish and maintain effective working relationships;

Understand and enforce all organizational policies and procedures.

More about you:
You are a problem solver, not a barrier builder

You are comfortable with self-directed project work

You thrive in ambiguous situations, and on exceeding targets

You think critically and make effective decisions

You enjoy working on a small, nimble team

Additional Information

The Culinary Tourism Alliance is certified as a Living Wage Employer. Compensation is based on previous experience and level of expertise.

The Culinary Tourism Alliance is an equal opportunity employer. We strongly encourage applications from diverse backgrounds and communities.


Salary: Salary Range is $50,000 - $70,000, plus benefits.

Contact Information

No phone calls, please.

We'll contact applicants that fit directly and invite them for a video conference interview. Please send a resume and a cover letter (feel free to get creative here!) that addresses the above qualifications to agatha@culinarytourismalliance.com. Please include Digital Media Coordinator in the subject line.

Employer Profile

The Culinary Tourism Alliance is a not-for-profit organization on a mission to ensure that culinary tourism is a meaningful and sustainable contributor to local economies in destinations worldwide.

We work with communities to grow culinary tourism by leveraging the history, heritage, and culture behind the food and drink that makes each destination unique.

We are searching for a remarkable, passionate person who will help execute our content-first marketing strategy and bring our campaigns to life through engagement and design.