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Tourism Congress 2026

Lobster Tank

Business Investment Pitch Showcase

Learn how to turn your concept into capital!1 Pitch your tourism business idea live to a panel of investment experts on Lobster Tank at the 2026 Tourism Congress. You'll receive real-time feedback, as well as an inside look at how investors evaluate ventures and what it takes to secure funding.

Put your pitch to the test. Complete the TIAC Tourism Investor READI™ Assessment and apply today.

Apply Now

Application deadline: September 23, 2026, at 11:59 p.m. ET.

Eligibility: Your Path to the Lobster Tank

Step 1

Complete the READI™ Assessment and Earn the Stamp

Successfully complete the Investor READI™ Assessment and apply for your Investor READI™ Stamp. A TIAC team member will review your assessment to ensure you are Investor READI™.

Complete the Assessment

Need Help Preparing?

The Funding & Investor Readiness training provides guidance to help tourism businesses strengthen their investment proposition and prepare a compelling pitch deck.

Access the Training

Step 2

Apply to the Lobster Tank

Become a participant in TIAC's first Lobster Tank. Applicants must be TIAC members in good standing and hold an Investor READI™ Stamp.

Participants will be selected and notified in October 2026.

See the required submission materials below.

Open the Application Form

Step 3

Pitch Live

Present your pitch in person at the 2026 Tourism Congress in Fredericton, November 18-19, in front of an audience of your tourism peers.

Required Submission Materials

  • One-page executive summary
  • Ten-slide investor pitch deck, including:
    1. Company Overview
    2. The Problem
    3. Your Solution
    4. Market Opportunity
    5. Business Model
    6. Traction & Validation
    7. Investment Ask
    8. Tourism & Economic Impact
    9. Leadership Team
    10. Vision & Closing
  • One- to two-minute sample pitch video
  • Executive headshot
  • Company logo
  • One to five high-resolution images showcasing your business or pitch

Open the Application Form

Selection Process

Eligible applications will be measured against the scoring matrix below and scored out of 100 points, while considering regional, sectoral and business diversity.

Finalist notification: Selected participants will be notified in October 2026.

CriterionWeightConsiderations
Investor READI™ Assessment 20 Overall readiness and assessment results
Business Market Potential 30 Clear value proposition and growth opportunity with market potential, including demand, scalability and competitiveness
Financial Viability & Investment Proposition 20 Business model and sustainability; use of funds and expected return
Tourism Impact 10 Jobs, visitation and community benefit
Presentation Potential (Video Submission) 20 An interesting and engaging presentation or pitch, with the ability to communicate effectively and entertain the audience
Total 100  

Ready to Enter the Tank?

Put your idea in front of seasoned experts and tourism decision-makers at the 2026 Tourism Congress.

Submit Your Application

For questions, please contact congress@tiac-aitc.ca.

1Participants acknowledge that no monetary investment, prize, or financial award will be provided as part of this session. “Lobster Tank” is presented solely as an educational and entertainment experience intended to showcase tourism entrepreneurship and provide constructive feedback from industry leaders.