July 7, 2021
TIAC participated in a press conference with our industry partners on behalf of the Coalition of Hardest Hit Businesses yesterday, calling on the federal government to protect travel and tourism businesses and their employees in Canada, as the crucial Canada Emergency Wage Subsidy (CEWS) and Canada Emergency Rent Subsidy (CERS) programs wind down. We need tailored, sector specific support to continue.
We know that the unfortunate timing of CEWS and CERS withdrawal, staggered reopening plans and lack of clarity with restrictions are barriers to the revival of our industry.
Yesterday, I also met directly with the Minister of Finance, Chrystia Freeland. I shared your stories. And she acknowledged the impact that covid-19 has had on our industry. We will continue to connect with the Minister and her office in the days and weeks ahead, and share with them the ongoing impact that closed borders and declining support are having on your businesses.
We continue our push to open the borders. With vaccinations rising and case numbers going down, we must now pivot to more forward-thinking policies, and talk about safely reopening the border. We are hopeful that the next round of changes to the border policy will consider what the experts across the country are saying: fully vaccinated people are able to safely move around without quarantine.
TIAC is also actively working to ensure that Canada remains at the global table while new policies and processes are being developed for the traveller journey. I will be presenting to the World Travel and Tourism Council Taskforce this week, sharing insights from Canada and discussing the path forward with tourism leaders from around the world.
As our efforts continue, we need your help. Please continue to engage by participating in our campaigns, and please let us know how you and your business are doing. Email me with any comments or concerns at
beth@tiac-aitc.ca.
Beth Potter
President & CEO
Tourism Industry Association of Canada