Calling All Travel Experts: Tell the world your destination’s untold story and reenergize your marketing efforts.

It’s no secret that the coronavirus pandemic has had a particularly brutal impact on the travel industry. It has been truly heartbreaking to see the toll 2020 has taken on our colleagues and friends.

One of the best-kept secrets of travel is the destination organization, a collaboration of wonderful people whose sole job is celebrating their community and helping people find the incredible things that make a city, town, or region unique. These experts aren’t trying to sell you something--these hospitable professionals simply want to make sure visitors have amazing memories of the time spent in their hometown.

To help visitors rediscover their community and to celebrate the people who dedicate their lives to serving their destination, Tempest launched Rediscover Canada, a collaborative movement to tell travel’s untold stories, educate visitors about the mission of destination organizations, and reenergize the travel industry as we begin to emerge from quarantine and reconnect.

Rediscover Canada is a movement designed to highlight the buried treasure of a community and celebrate the personalities of the destination industry. By showcasing the things that make communities unique through destination organizations, we will inspire travellers to explore while also introducing them to the destination experts who can help make their trips unforgettable experiences.

Visit RedicoverCanada.com, and tell us about the experiences you love in your community. Are you a hotelier, tour operator, or travel industry professional? Contact your destination organization today to collaborate on a feature that celebrates your community and inspires visitors to explore more.