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Tourism Week in Canada is the national celebration that highlights the economic and social benefits in order to increase the awareness of the impact of Canada’s $70.6 Billion tourism sector among the media, general public and governments at all levels.
Coordinated by the Tourism Industry Association of Canada and sponsored by Deloitte and Air Canada, Tourism Week provides a focal point for activities organized by provincial and territorial tourism industry associations, provincial and territorial marketing organizations, destination marketing organizations, individual businesses and other partners.
Among the initiatives being undertaken by TIAC as part of this week-long celebration of the sector include the annual Canadian Tourism Hall of Fame ceremony in Ottawa, special lobbying initiatives on Parliament Hill and the publications of the Report on Tourism supplement in the Globe and Mail.
In the coming weeks, TIAC will distribute a media kit to members to help generate interest in some of these issues, and to help assist in the communications activities of organizations and businesses across the country.
If your organization would like to have your activities highlighted nationally, or if you wish to receive more information on Tourism Week in Canada, please contact:
Kevin Desjardins
Director, Communications
Tel: 613.238.6251
e-mail: kdesjardins@tiac.travel
Bill Barbaza has never been busier. A former Director of Tourism Development with the Government of Manitoba, Bill joined the Canadian Executive Service Organization (CESO) as a Volunteer Adviser (VA) in 2001. As a CESO VA, Bill has completed 15 overseas assignments in China, the Philippines, Russia and Ukraine. He’s also worked in Canada with seven First Nation clients. Bill is set to go on assignment again this month, this time to Armenia and then again to Ukraine in April. Bill finds his assignments challenging and rewarding. “Why did I join CESO?” Bill says, “It was for the adventure of traveling and meeting new people and continuing to use my skills while developing new ones. Also, I’m a Canadian, and it’s the Canadian way.”
Founded in 1967, CESO is a volunteer-based, non-profit organization that works in Canada and in countries in Africa, the Americas, Asia and Eastern Europe. Completing approximately 1,500 assignments per year, its mission is to build capacity in governance and economic development through the transfer of knowledge and skills by Volunteer Advisers. Bill is one of 2,800 CESO volunteers, altruistic men and women who give of their time and skills serving as mentors, advisers, and trainers. CESO covers its VA’s expenses, for things such as flights, in-country travel related to the assignment, accommodation, food, stipend, VISAs, health insurance and vaccinations.
Whether you’re working full-time or retired you owe it to yourself to learn about volunteer opportunities within CESO. To become a volunteer or to learn more, please contact:
Nicole Gold, CESO Roster Manager
Tel: 1-800-268-9052 ext. 223
e-mail: ngold@ceso-saco.com
www.ceso-saco.com/english/home/tourism.php
TIAC has prepared a very brief survey among to determine the level of interest in a proposed member benefit. Based on the results of this survey, TIAC will consider making available to its members an affordable package of assistance services which the members can then offer to their employees. Offering this package to your employees could result in improved employee retention and job satisfaction. The survey should only take a few minutes of your time. To complete the survey, please click here.
American residents took 726,000 same-day car trips to Canada in December, a 2.8% decline. This was the ninth monthly decline of 2008 and the lowest level ever. While there was a 3.4% increase in overnight car trips and a 4.4% increase in overnight plane trips to Canada from the United States in December, overall, Americans made 12.0% fewer trips to Canada in 2008. Same-day car travel has been on a downward trend since peaking in 1999. In 2008, the volume of same-day car traffic from the United States (9.1 million) was one-third the level of 1999 and the lowest annual level since records were first kept in 1972. Travel to Canada from countries other than the United States was up 1.8%. Meanwhile, Canadian travel abroad was 3.4% higher in 2008 than it was the year before.
Canada's international travel deficit was $3.1 billion in the fourth quarter of 2008, down $76 million from the previous quarter. Foreign travellers spent $4.1 billion in Canada in the fourth quarter, up 1.3% from the third quarter and the highest quarterly level of 2008. Canadians travelling outside the country spent $7.2 billion, down 0.3% from the previous quarter. On an annual basis, Canada's international travel deficit climbed $2.6 billion to $12.6 billion in 2008, the highest level ever. While inbound travel spending has remained fairly stable over the last five years, hovering around $17 billion annually, outbound spending has increased significantly. In 2004, Canadian travellers spent $20.2 billion outside the country, compared with $28.9 billion in 2008. As a result, the deficit has more than tripled during that span.
Please click the following to access Statistics Canada’s The Daily:
The inaugural Canadian Gardens and Tourism Conference will be held at the Delta Chelsea in downtown Toronto on March 16 & 17, 2009. The Conference promises to be an extraordinary opportunity to meet and mingle with leaders and experts from Garden and Tourism industries. It will be the first Canadian opportunity to share success stories, learn what works and what doesn't and to 'get ahead of the curve' on new trends that can drive visitors to Canada's magnificent gardens. The Gardens and Tourism Conference is a fantastic event that we know you won't want to miss. Mark your calendars for this important event, and register on-line at www.horttrades.com/gardensandtourismconference .
For more information, please contact:
Ann Carriere,
Communities in Bloom
anncarriere@cib-cef.com
514-694-8871
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